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A Journal about the experiences I have developing little applications in C#, Perl, Html and Javascript and talking about things new things that I use. Always Geeky; Always Nerdy; Always poor Grammer!

I am a Software Analyst Developer working in Southport, England but living in Liverpool. I develop mainly in C# and ASP.Net. I have been developing comercial software for several years now. I maintain this site (hosted at SwitchMedia UK) as a way of exploring new technologies (such as AJAX) and just generally talking about techie geek issues. This site is developed through a host of Perl scripts and a liberal use of Javascript. I enjoy experimenting with new technologies and anything that I make I host here.

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Monday, January 16, 2006

Business Blogging

One of the web logs that I religously read is Robert Scobles, he has just released a book. It looks interesting, below is a synopsis. I can't wait to have a read, only problem is that is is that it is not released in the UK yet. If the XBox 360 can have a near simulataneouse world wide release why can't books [saying that I suppose harry potter did have one]

According to these experts, blogs offer businesses something that has long been lacking in their communication with customers meaningful dialogue. Devoid of corporate-speak and empty promises, business blogs can humanize communication, bringing companies and their constituencies together in a way that improves both image and bottom line. With a foreword by Tom Peters, author of such business bibles as "In Search of Excellence", this book uses more than fifty case histories to explain why blogging is an efficient and infinitely more credible method of business communication. Blogs are easily linked, allowing information to spread rapidly, and blog readers are active, not passive, participants in the communication. Business and marketing decision-makers will find themselves excited about the possibilities after just a few pages. Interviews with Mark Cuban of the Dallas Mavericks, Bob Lutz from General Motors, Johanthan Schwartz of Sun Microsystems, and other prominent business leaders showcase how businesses are beginning to use blogs to connect with customers in new ways. It explores how blogging has changed the rules of communication and competition. It gives business owners the tools to launch an effective blogging strategy and the reasons

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Related Amazon Books
Naked Conversations : How Blogs are Changing the Way Businesses Talk with Customers: / Beyond Bullet Points: Using Microsoft Powerpoint to Create Presentations That Inform, Motivate and Inspire: / Killer Presentations: Power the Imagination to Visualise Your Point with PowerPoint: / Special Edition Using Business Objects Crystal Reports XI: / I Blog, Therefore I Am: / Never Threaten to Eat Your Co-workers: Best of Blogs: / Blogs, Wikis, and Feeds in Action: / Who Let the Blogs Out?: /

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